How a viral video could break up a partnership of 68 million pounds. / Students-generated content

The environmental group, Greenpeace, throw an emotional and awareness viral video trying to stop the deal between Shell and Lego which was selling its product in petrol stations in 26 different countries in the total value of £68m. Another part of this cooperation was that Lego was producing branded toys of Shell as its partner influencing the youngest generation to acknowledge this company since childhood. Continue reading “How a viral video could break up a partnership of 68 million pounds. / Students-generated content”