My favourite question is “Why?”. I ask it always to myself, to my students, when solving business problems, to my mom, when she is still trying to explain me “what to do with my life”. Why I like this question so much? Today I occasionally have found an interesting video on TedTalks YouTube page which answer this question. Continue reading “A golden circle and the question “Why?””
Aim: to present the Business Plan idea. To propose a research methodology. Continue reading “Business Plan Proposal”
Content Curation Task
Final Task of Content Marketing Subject Continue reading “CM / Content Curation Task”
The environmental group, Greenpeace, throw an emotional and awareness viral video trying to stop the deal between Shell and Lego which was selling its product in petrol stations in 26 different countries in the total value of £68m. Another part of this cooperation was that Lego was producing branded toys of Shell as its partner influencing the youngest generation to acknowledge this company since childhood. Continue reading “How a viral video could break up a partnership of 68 million pounds. / Students-generated content”
If you are working as a content curator, you will know how difficult is generate grateful content constantly and never run out of content ideas. Continue reading “Following this tips you’ll become a great Content Curator, you can’t miss them / Students-generated content”
Nestlé has managed to surprise the receiver with his campaign “All Natural”, as well as achieve a strong virality. It is a set of videos in which the waiters of a cafeteria serve coffee with their naked painted bodies, in order to evoke nature. Continue reading “4 reasons why you have to try Natural Bliss Coffee (Content Task) / Students-generated content”
As a business owner, sales are one of the most important things for the company, and we always have in mind how to increase them.
Sometimes there’s an amazing month, and also there’s other slow months too, making you feel nervous and worried about the sustainability of your business. Continue reading “Five Content Marketing Tactics that will increase your sales / Students-generated content”
¿Eres nuevo en Instagram y no sabes por dónde empezar? El primer paso para establecer la estrategia que vas a seguir en esta plataforma es definir cuál será tu público objetivo, es decir, a qué tipo de clientes vas a dirigirte. Dependiendo de ese grupo de consumidores, ofreceremos un tipo de contenido adaptado a ellos. Continue reading “6 claves para que tu contenido triunfe en Instagram – ESP / Students-generated content”
Are you new to Instagram and do you not know where to start? The first step to establishing the strategy that you will follow on this platform is to define your target audience, in other words, what kind of clients you will have to address. Depending on the group of customers, we will offer a different and adapted type of content. Continue reading “6 keys for your content to succeed on Instagram – ENG/ Students-generated content”
THREE REASONS WHY YOU SHOULD ATTEND A WEBINAR
1. It’s easy!
Let’s imagine you are browsing the web looking to learn something new, and you come across a webinar title that catches your eye. You hop on the registration page and realize that it will only take you a few quick seconds to fill out your information and submit the form. See, wasn’t that easy? You don’t even have to commit to attending. It’ll get logged into your calendar and you’ll receive a reminder the day of. Once the day comes, you’ll log in and easily be able to listen in from wherever you are. If you get bored, if you have an errand to run, if your phone rings, you can simply close the window and leave. Continue reading “The world of webinar / Students’generated content”