March 2018

The newsletter is a bulletin issued periodically to the members of a society or other organizations. This tool sends periodically thru an email stuff about a brand or things that could interest you, you need to sign in previously.

It was Christmas and I was walking through the small streets of Barcelona I saw all these lovely shops. One of them took my attention, it was a small store of Happy Socks. I was overwhelmed with the walls full of socks and their different Christmas colours and patterns.

The blog is the channel for excellence in the dissemination of content, and of course, the more people read it better. Having a blog on a website has many benefits but it is important to use it in the best way possible. In a blog, it is very important to define the target group.

To make sure your work on Marketing is getting beneficial and takes credit, is also important to understand how to connect your content Marketing ( videos, social network,etc…) to your real sales, so doing an parallel work.

First of all and the most important thing is to create content with quality, and not to make routine posts.

1. Find your target

The first essential step to achieve our objective is to know who we’re going to address our content. For this reason, we have to ask ourselves who our target is and focus on them. You mustn’t forget that your followers are the base of your pyramid.